It comes after Meta agreed to pay $US725 million (about $1 billion) to resolve a class action lawsuit in 2022 over the scandal in the US. Meta will appoint an independent third-party administrator by early next year to notify users who may be eligible. You can add a profile picture and information about yourself, search for people you may know on Facebook, and get to know Facebook’s privacy settings. You’ll learn more about those settings in the Controlling your privacy settings activity coming up next in this course.
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- Additionally, Facebook’s user base covered 66.0% of Australia’s total internet users, demonstrating its continued dominance in the country’s digital landscape.
- An additional complication is that many of these global companies have long been accused of structuring their tax affairs to “realise” money they make elsewhere in low-taxing countries such as Ireland or Singapore.
- The proposed settlement would end a long-running lawsuit prompted by 2018 revelations that Facebook allowed the British political consulting firm to access personal data of millions of users.
- The platform continues to engage users regardless of gender, serving as a key channel for communication, entertainment, and business interactions in the country.
- Facebook had argued it was not responsible for allegedly unlawful access to Australians’ personal data in 2014 and 2015.
- Our clients rely on our information and data to stay up-to-date on business and industry trends.
As digital consumption patterns evolved, Facebook remained a key player in Australia’s online ecosystem, ensuring sustained engagement and connectivity among its users. DIGI, an industry group that lobbies on behalf of social media platforms, said there were “many unanswered questions” about the government’s plan. Facebook users will receive a shared $50 million payment after parent company Meta agreed to a record settlement with Australia’s information commissioner, ending years of legal proceedings. Facebook’s user base in Australia experienced steady growth in 2025, with an increase of 550,000 users over the year, reflecting a 3.3% rise in total users. This suggests that despite competition from other platforms, Facebook remained a key platform for social networking and digital marketing in the country. The design of this tax would not stipulate which media outlets the platforms should pay — instead, it would work like a standard tax offset where any dollar spent on an agreement with a relevant outlet would be deductible.
In 2025, Facebook continued to be a dominant social media platform in Australia, with 17.2 million users actively engaging with content, communities, and businesses. Despite the rise of newer social media platforms, Facebook maintained its relevance by evolving its features, such as Marketplace, Groups, and Reels, to cater to user preferences. The platform played a crucial role in digital communication, serving as a hub for social interactions, entertainment, and news consumption across different age groups. Facebook remained a dominant social media platform in Australia in 2025, ranking 1st in both total user preference and engagement.
The $50 million in Australia will be the largest settlement paid by Meta over the scandal outside the US. Commissioner Tydd said the payment demonstrated that all entities operating in Australia had to be transparent and accountable in the way they handle personal information. Australian Information Commissioner Elizabeth Tydd said the settlement was the “largest ever payment” dedicated to addressing the privacy concerns in Australia. The agreement will end the legal proceedings as part of the Federal Court action launched by the commissioner in 2020. A strong password means your account will be more secure as strong passwords are very hard to guess.
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The government is proposing a new tax for large tech platforms, which can be offset if the platforms enter into pay agreements with news outlets. The controversy saw the social media giant unlawfully release the personal data of millions of Facebook users worldwide — including Australians — almost a decade ago. A closer look at recent trends shows that Facebook’s growth continued in late 2024, with 300,000 new users added between October 2024 and January 2025—a 1.8% increase in just three months. This indicates that Facebook’s relevance and engagement remained strong among Australian users, maintaining its position as a dominant social media platform.
“This proposal sees a small subset of one sector being forced to commercially subsidise another, and we don’t believe such a tax exists in any other area of the economy,” a spokesperson said. But the introduction of a tax “risks the ongoing viability of commercial deals with news publishers in Australia”, they said in a statement. The first round of Meta and Google agreements had provided a substantial revenue stream to major commercial publishers and the ABC, which used its money to add 60 journalists to its regional workforce.
The acting chief executive of Nine, Matt Stanton, also said it was a positive step that would help “protect the sustainability of Australian news media”. While full details have not been settled, this raises the possibility that platforms could choose to sign exclusive deals with one or some outlets. Tydd said Meta would appoint a third party to administer the payment scheme, to be announced early next year. Facebook had argued it was not responsible for allegedly unlawful access to Australians’ personal data in 2014 and 2015. As with all personal accounts online, it is very important to create a strong password that you haven’t used for any other accounts, and one that will be difficult for anyone else to guess. Get an overview of the Wolf Winner Online Casino Australia industries that BHP Group Limited operates in, including market share breakdowns and key industry insights.
This aligns with the trend of young professionals and millennials using Facebook for networking, socializing, and business-related activities. Similarly, the age group accounted for 20.6%, showing that middle-aged users continued to engage actively with the platform, possibly for staying connected with family, consuming news, and using Facebook Marketplace. Facebook maintained a strong presence in Australia in 2025, with 17.2 million active users, accounting for 64.1% of the total population. The platform’s influence was even greater among eligible users (aged 13 and above), with 75.6% actively using Facebook. This highlights the platform’s role as a preferred social media choice among teenagers and adults alike.